No. 202

See All the Solutions

One of the joys of being a business owner is that I’m often presented with complex problems, typically involving people but sometimes related to the way my business has been structured. The challenge I’ve given myself in these situations is to find all the solutions.

So often we only find the two most obvious “solutions” and force ourselves to choose one, even if neither is attractive. But if we found a third option or fourth option or even fifth?

We’re terribly stuck in the single-winner mindset. I win, you lose. Or you win, I lose. We forget that there are win-wins that are possible.

It definitely takes some creativity and dedicated time set aside to brainstorm. The other options may not be traditional solutions, but they may be better, more interesting choices, which push us further into evolution rather than keep us stuck in false dichotomies.

I’m in that place with my business right now: do I continue to scale even with the problems it’s creating, or do I return to the pre-scaled business structure I had?

Neither is appealing. Instead, I’m looking for a different way to do things, a new model of business that puts people first, that can adapt and grow, that can build wealth for everyone involved – our team, our clients, the world.

It isn’t easy, but success is only success if you love what you’ve created.

About brandi

Leave a Reply

Your email address will not be published. Required fields are marked *

Share

Disable Google Analytics

Credits

Jane Reaction

(logo and original branding) is a graphic design and art director who works with with small businesses and creative entrepreneurs, creating cohesive and interesting brands and websites.

Carrie Coleman

(photography) is a wedding photographer, whose goal is to capture the visual expression of a couple's love through timeless, organic images. She is based in Charlottesville, Virginia.